Top notch Interior Design: one click away!

Thursday, October 4, 2012

Yes! Online Interior Design.  

The movement of Online Interior Design is quickly building. It is similar to a DYI design project, but with professional consulting & expertise. One of my photography clients, Direct Design Company is at the forefront of this trend. They provide affordable design starting with one click. Simply, by visiting their web site, clicking on “Become A Client”, opening up a questionnaire, the client starts the process of changing a space in their home.

This new approach is less expensive because the client shares in the legwork with the designer. Instead of paying for designers’ time to measure, document the space, and talk to the client about style and aesthetic preferences, the client does the measurements, uploads pictures, and fills out a comprehensive questionnaire that informs the designer about the client and their lifestyle.

Once the client gives the designer the information and measurements, the designer provides the client with their creative insight and know-how. They deliver a room plan, color pallet, price and source furniture and accessories, all according to the client style and budget.  The complete design concept is packaged into a presentation portfolio and mailed through land mail.

When the client receives this package, they save money again. Instead of paying designer hourly rates, using the design concept as a guide, the client does the work of shopping for and purchasing the already-sourced pieces.  The client buys the furniture, has it delivered and arranges everything according to the drawings. They have the painter paint with the specified colors, and voila a new designer room in the client’s home.

 Do you have an opinion on this idea? What are your thoughts on this trend?

These latest pics are one of the most recent projects by Kim Bartley and Direct Design Co.


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